Improving Online Video To Get More Traffic For Your Website - By: Frank DeVito

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We live in a society today made up of individuals with dwindling attention spans. And with the evolution of online and video media, producers are taking this into consideration. To improve your online media and video, you need to take a few things into consideration. Consider your audience. Do you want to capture their attention with a short snippet, or do you want to give them a lot of information? The answer here is quite simple, if you don't want to lose your audience. Bombarding people with a lot of information all at once is boring. To keep them watching, make your video a short snippet that gets people's attention without saying too much. Avoid the tunnel vision approach. This involves pointing the camera and filming continuously. This also requires you to swing around quickly to catch different scenes. This messes with the brain and vision. In the past, many producers have favored the tunnel vision approach to filming. However, this technique can make the video jumpy and may actually give people motion sickness. So it's best to stay away from this technique. It is distracting and takes away from the quality of the video. A lot of videos use the zoom feature to focus in on something. This technique requires zooming in and out and can make it hard to focus. Buying a tripod helps cut down on this jumpiness. Because it is stationary, a tripod can easily film a scene without moving around. Plus, it makes the video look more professional and polished. However, the producer must make sure to keep the scene focused in front of the camera. Film scenes separately. By making individual scenes and blending them together, you create a sense of continuity. It may actually make the footage smoother and may make it easier to put the video together. Filming scenes separately gives you the opportunity to refine the video and blend things together. This makes the footage look a lot more professional. It also gives you the ability to blend one scene into the next without leaving rough edges or jumpiness. Are you trying to make your video free of distractions? Do you want to quickly get your message across without extra fluff? If so, you may want to consider paring your video down to make it shorter. But don't make it too short. Be sure to insert important information and features that are pleasing to the eye. They may include graphs, charts or other video snippets. Also, make the subject fill the screen, so that there are no distractions. This also allows you to focus in on one item. Filming scenes separately also saves tape and hard drive space. Not to mention it makes it easier to store more video on your hard drive. By saving smaller clips, you increase your storage capacity, and you make it easier to go back and edit previous work. To improve your online video, also make sure that there are no distractions during filming. Remove excess clutter, and be sure to keep the camera steady.